CV – Cat Graff

Catharine “Cat” Graff

Create illustrations and art in various mediums. Translate ideas into graphic design. Communicate visually while targeting a focused audience.

EXPERIENCE

Creative Professional

Deep understanding of branding principles. Ability to simplify and communicate complex information visually. Navigate ambiguity with creative solutions.

Maintain consistency across branding elements while tailoring creative to individual client needs. Flexible in projects that can pivot at any time. Thrives in environments where working autonomously is valued.

Ideate with AI to craft and optimize marketing copy for a variety of platforms, including email, social media, and print materials.

Experienced in multiple sectors, including non-profit, education, entertainment, and communications.

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Throughout my career, I have developed creative for brands and Fortune 100 companies such as Microsoft, Sony, Nintendo, THQ, Amazon, Avaya, Activision, Marvel, Calhoun Sportswear, DC Comics, HBO, AMC, NHL, OHL, Niagara IceDogs and Food Banks across Canada.

Creative Design Manager

Scholars Education | 2021 – Present
Manage and create versatile print and digital content to use across a wide range of marketing initiatives within the Education Industry. Ensure all branding is consistent and on message. Anticipate and be responsive to the needs and expectations of headquarters and over 80 franchise locations with tight deadlines.

UI Artist >
Creative & Communications >
Communications Director

Apocalypse Studios | 2020 – 2021
Design and sustain the brand identity of the studio including pitch documents, press kits, social media and podcasts. Produce creative including graphic design and user interface. Manage a team of streamers including behind-the-scenes setup and scheduling.

Titles held include Creative & Communications from October 2020 to April 2021 and User Interface Artist from August 2020 to October 2020.

Graphic & UI Artist

Silicon Knights | 2008 – 2011
Manage corporate identity, branding, style guides and marketing materials as well as graphic design within video games.

Credited on two shipped AAA video games as well as The Goblin Man of Norway short film.

Creative Professional

Sole Proprietor | 2005 – 2008
Create designs from concept to completion for multiple brands. Prepare contracts and timelines. Basic bookkeeping and accounting.

Honoured with the Arts & Portfolio Award (2007) and Personal Sites Award (2006) by the E-Niagara Web Awards.